Project Mad Crab was created as a brand that conveys the freshness of the sea, a place to enjoy delicious Seafood with your friends and family. Thus creating a playful nautical theme for brand identity. This was in-line with the all-encompassing brief for this new hospitality venture, and together we developed a subtly branded restaurant interior design that offers a relaxed dining experience for those who enjoy good quality seafood. With the maritime theme in mind, the branding and interior design of the restaurant is inspired by life under the sea, colorful, lively and a little bit mysterious combining the elements such as aquatic blue, yellow, turquoise, and burnt orange spread across the walls and exposed timber and metal finishes.